Crisis Communication

EBS provides a full range of crisis communication services specifically designed to address the distinct needs of the pharmaceutical industry. Our services include:

Crisis Communication Planning:

• Create a comprehensive crisis communication strategy that outlines roles, responsibilities, and key messages.
• Anticipate potential crises and develop tailored response plans.
• Establish clear communication channels to effectively reach key stakeholders.

Crisis Response and Management:

• Quickly assess the crisis situation and activate the communication plan.
• Form a dedicated crisis communication team to coordinate the response efforts.
• Deliver timely, accurate information to all stakeholders.
• Monitor media coverage and social media to track developing issues.
• Develop strategic messaging to address concerns and minimize damage.

Reputation Management:

• Safeguard and enhance the company’s reputation with proactive and reactive measures.
• Monitor both online and offline reputation, identifying emerging threats.
• Implement strategies to repair a damaged reputation.
• Use social media and digital platforms to engage with stakeholders and rebuild trust.

Media Relations:

• Foster strong relationships with key media outlets and journalists.
• Create and execute media strategies to shape the narrative and manage the message.
• Provide media training for spokespeople to handle inquiries effectively.
• Monitor media coverage and respond promptly to incorrect or misleading information.

Stakeholder Communication:

• Identify and prioritize key stakeholders such as employees, customers, investors, regulators, and the public.
• Develop tailored communication plans for each stakeholder group.
• Utilize various communication methods, including email, phone calls, social media, and face-to-face meetings.